By Ayomide Adetowubo
In a bid to uphold ethical standards and ensure compliance within the advertising industry, the Advertising Standards Panel (ASP), a statutory organ of the Advertising Regulatory Council of Nigeria (ARCON), is set to hold a stakeholder forum.
The event which has as its theme: ‘Promoting Responsible Advertising in Nigeria,’ is scheduled to take place on Thursday, April 25, 2024 at the Sheba Events Center, Lagos.
The organizers said the forum is to provide a platform for stakeholders to engage in discussions, share insights, and foster a deeper understanding of the laws and ethics governing advertising practice in Nigeria.
Key topics to be addressed at the forum include; the Nigerian Code of Advertising, vetting guidelines as they relate to advertising regulations in Nigeria, and the consequences of non-compliance and violation of the law.
The forum is scheduled to commence at 8:30 am till 3:00 pm, thus providing time for participants to interact, exchange ideas, and gain valuable insights.
Reflecting the ASP’s commitment to promoting transparency and inclusivity within the advertising sector. The ASP encourages all stakeholders, including advertising professionals, marketers, and regulatory bodies, to attend and actively participate in the discussions at the event which is free.
The DG of ARCON, Dr. Olalekan Fadolapo said that the forum organized by the ASP underscores the importance of responsible advertising practice in driving sustainable growth and development within the Nigerian advertising industry.
“Furthermore, the forum will present an invaluable opportunity for industry players to enhance their understanding of advertising regulations and best practices, ultimately contributing to the promotion of responsible advertising in Nigeria, he added.
“By fostering collaboration and knowledge-sharing, the ASP aims to elevate standards within the advertising industry and safeguard the interests of consumers and stakeholders alike, the DG explained further.
BV.