The Advertising Regulatory Council of Nigeria (ARCON) has condemned the unethical and unlawful exposure of several unethical advertisements on treatment of a range of ailments being exposed on Instagram and Facebook platforms owned by Meta Incorporated and represented in Nigeria by Facebook Nigeria Operations Limited.
In a statement signed by the Director-General, Dr. Olalekan Fadolapo, on Monday said the outrageous and unverified claims in the advertisements pose serious health risks to Nigerians as they have no clinical or any scientific proof of their effectiveness.
He added that following ARCON’s investigations, these products are not certified by relevant government agencies and may be dangerous for consumption.
Also, the statement revealed that the brand owners leveraged on the opportunities offered by online media platforms to expose these unverified advertisements as the advertisements with fraudulent claims were neither submitted to, nor approved for exposure by the Advertising Standards Panel (ASP) being the statutory panel established by the ARCON Act No. 23 of 2022 to ensure that advertisements targeting the Nigerian market conforms with advertising ethics as well as prevailing laws of the federation.
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“ARCON will take necessary actions to ensure that the individuals and organisations involved in the unlawful exposure of these unapproved advertisements are sanctioned according to the prevailing laws and the code of advertising,” he said.
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