The Electronic Media Content Owners Association of Nigeria (EMCOAN) has announced September 16 and 17, 2025 for the 4th Nigerian Electronic Media Content Exhibition and Awards (NEMCEA) to be held at the Radisson Blu Hotel, Ikeja, Lagos.
NEMCEA is a strategic media content event organized by EMCOAN annually since its debut in 2022.
The 2025 NEMCEA awards with the theme: ‘Sustainable Content Creation in a Fragmented Media Space’ will bring together stakeholders in the media industry, erudite speakers and change makers across the media value chain within and outside Nigeria to buy, sell, collaborate, aggregate and exchange ideas.
Speaking at a press conference to announce the event on Tuesday, the president, Mr. Adeniji Omirin said all is set for the hosting of NEMCEA 2025, adding that in just few short years, this initiative of EMCOAN has become one of the most important events in the media, content, and creative economy space in Nigeria.
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He added that NEMCEA was designed as more than just an event but a marketplace, a platform for collaboration, a hub for innovation, and a celebration of excellence in media content.
“It brings together stakeholders across television, film, radio, advertising, digital platforms, and media buying to connect, to share knowledge, to trade ideas and to chart a way forward for the future of our industry,” he said.
He disclosed that the event, as always, will feature engaging exhibitions, insightful panel sessions, invaluable networking opportunities, and awards ceremony to celebrate outstanding contributions in the media and creative space.
Disclosing what to expect at the event this year, Omirin said NEMCEA this year will feature a new addition to the programme with the ‘AI in Production Master class which will take place during the two days of the event.
“The groundbreaking master class will introduce participants to the possibilities of co-creating with machines, harnessing artificial intelligence in video editing, scriptwriting, graphics, cinematography, content creation, audience engagement, and workflow optimization.”
The President also added that the lead facilitator for the master class, Mr. John Orakwe is an award winning AI Strategist and one of the world’s top AI educators, who has trained thousands of business leaders across several countries. “With him, we will explore both the opportunities and ethical considerations of AI in media production.”
This, he said, is a bold step forward and evidence of the belief that Nigeria’s creative and electronic content industry must not be left behind in the global digital transformation.
“By equipping our professionals, students, and emerging creators with these skills, we position Nigeria not just as a consumer of global media technology, but as a producer of content and innovation that can stand on any stage in the world.”
Calling on all stakeholders including broadcasters, advertisers, agencies, brand custodians, content creators, tech innovators, investors and policy makers to join NEMCEA 2025, Omirin said EMCOAN remain fully committed to improving the electronic content and creative economy landscape in Nigeria.
“Our mission has always been to protect the interests of content owners, promote local content, and create platforms where creativity can thrive commercially and sustainably and NEMCEA is one of our biggest vehicles for achieving this, and we are proud of how far it has come,” he said.
The Project Director, NEMCEA 2025, Mr. Stephen Alayande in his speech said that NEMCEA 2025 is a premier platform for exhibition, networking and celebration of excellence in Nigeria’s electronic media sector.
He stated further that this year’s event promises a diverse range of activities designed to foster innovation and collaboration, including the Content Market, which will serve as a hub for the discovery and exchange of electronic media content. “Ours is a 3 in 1 event with focus on Content Market which is Exhibition of all forms of content, Conferences for quality discourse and idea generation and lastly the Awards as a reward system for stakeholders in the industry.
He disclosed further that the segments at the event will include Director–General Roundtable which will bring together heads of regulatory bodies and key industry players to discuss policies and initiatives that will foster growth and innovation within the electronic media ecosystem.
This exclusive session is aimed to bridge the gap between content creators, advertisers, broadcasters, exhibitors, content owners and regulators, paving the way for a more streamlined and profitable industry.
He listed speakers, facilitators and panelists to include Dr. Olalekan Fadolapo, Director General, Advertising Regulatory Council of Nigeria (ARCON), Somnath Malakar, CEO, Zee World for Sub-Saharan Africa and Indian Ocean Islands; Mr. Seni Adetu, Group CEO Algorithm Media Limited, Mr. Lanre Adisa, MD/CEO, Peacock Media Limited, Mr. Osamede Uwubanwen. Advertisers Association of Nigeria (ADVAN); Agatha Amata, CEO, Inside-Out Media and Rave TV; Madam Jibe Ologeh, MD RWELLS Advertising Media and Hajia Amina Mohammed. MD, Aims Media Company Limited, amongst others.
He appreciated the sponsors, industry and media partners other collaborators on the journey so far in the last four years, adding that NEMCEA 2025 is more than an event but a statement about resilience and potential of Nigeria’s media industry.
The Chairperson of the Jury, 2025 NEMCEA Awards, Patience Oghre Imobhio, in her brief remarks, congratulated the organizers and emphasized the importance of recognizing excellence in content.
She said that awards were not only about trophies but about setting standards. “When we celebrate excellence, we set a bar for others to aspire to, and that is how industries grow,” she noted.
The Immediate Past President of EMCOAN, Madam Jibe Ologeh encouraged everyone to participate in the two-day programme, adding that the master class introduced to the event for the first time is to show that Nigeria’s creative economy is evolving to meet global standards.
She added that the way content creation is evolving, AI is important and it is here to stay.
In his remarks, the Director, Marketing and Communications, LAPO Microfinance Bank, Mr. Oluremi Akande and one of the sponsors of NEMCEA 2025 commended EMCOAN for the successful hosting of the event, adding that the organisation will continue to support the programme because of their believe in made in Nigeria.
“NEMCEA is a creative initiative which we believe will give Nigerian youth the voice to say positive things about the country,” he added.
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